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2. Get to know your audience and interact with them !

 

You don’t interact with kids the same way you do with adults, but age is not the only factor! How do you adapt to your audience?  This module will give you some tips on getting to know your audience to make the encounter more effective.

Tips and Resources

What does “knowing your audience” mean ? : Besley, J. C. & Dudo, A. (2019).

Available here

Bringing people and science together : Burnet, F. (2010).

Taking science to people.

Available here

How to increase the impact of your research, including advice on audience research :

Available here

(Kelesidou & Chabrol, Hindawi, 2021)

Comment accroître l’impact de vos recherches

Available ICI

(Kelesidou & Chabrol, Hindawi, 2021)

Sources

Bowater, L., & Yeoman, K. (2013).

Science Communication –

A Practical Guide for Scientists. Wiley.

 

Brake, M., & Weitkamp, E. (2009). Introducing science communication:

a practical guide / edited by Mark L. Brake, Emma Weitkamp.

Palgrave Macmillan.

Dixon, G., Hmielowski, J., & Ma, Y. (2017). Improving Climate Change Acceptance Among U.S. Conservatives Through Value-Based Message Targeting – Graham Dixon, Jay Hmielowski, Yanni Ma, 2017

Available here

Illingworth, S., & Allen, G. (2016). Effective Science Communication.

Available here

Supported by:

COST
EUROPE
euroscitizen
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CREDITS

Conceptors & writers :

 

H.D. Dufour, PhD, Director Le Cercle FSER, France, EuroScitizen WG5 leader

F. Bilak, Project Manager at Le Cercle FSER, France, EuroScitizen WG5 member

M. Varga, PhD, Associate Professor, ELTE Eötvös Loránd University, Hungary; EuroScitizen WG4&5 member

S. Ambrósio, PhD, Researcher, CIDTFF –University of Aveiro, Portugal, EuroScitizen WG5 Vice-Leader

L. Martinelli, PhD, Senior Researcher, MUSE – Science museum, Trento, Italy, EuroScitizen WG3&5 member

 

Logo creator :

 

E. Pelc, Communication Manager at Le Cercle FSER, France

Translators :

 

A. Bajrami, PhD, Researcher, University of Tirana, Albania, EuroScitizen WG4 Member

F. Bilak, Project Manager at Le Cercle FSER, France, EuroScitizen WG5 member

A. Bilbao, Researcher

R. Branquinho, PhD, Researcher and Science Manager, University of Porto – Faculty of Arts and Humanities, Portugal, EuroScitizen WG4 Member

E. Butkeviciene, PhD, Researcher, Kaunas University of Technology

H.D. Dufour, PhD, Director, Le Cercle FSER, France, EuroScitizen WG5 leader

R.M. Dvorakova, PhD, Researcher, Charles University, Czech Republic, EuroScitizen WG1 and WG2 member

V. Janstova, PhD, Researcher, Charles University, Czech Republic

M.J. Fonseca, PhD, Head of Communication, Natural History and Science Museum of the University of Porto, Portugal

M. Kapetanakis, Researcher

L. Martinelli, PhD, Senior Researcher, MUSE – Science museum, Trento, Italy, EuroScitizen WG3&5 member

L. Mecklenburg, PhD candidate, Freie Universität Berlin, Germany

F. Miri, PhD, Researcher, University of Tirana, Albania, EuroScitizen

P. Pessoa, PhD student with an FCT grant, CIDTFF-University of Aveiro, University of Trás-os-Montes e Alto Douro, Portugal, EuroScitizen WG2 Member

D. Radovčić, PhD, senior curator, Croatian Natural History Museum, Croatia, EuroScitizen WG3&5 member

G. Realdon, PhD, independent researcher, University of Camerino, Italy, EuroScitizen WG2 member

M. Siani, PhD, Weizmann Institute of Science;Herzog College, Israel

M. Varga, PhD, Associate Professor, ELTE Eötvös Loránd University, Hungary; EuroScitizen WG4&5 member

Ö. Yahyaoğlu, PhD candidate, Akdeniz University, Turkey, EuroScitizen WG5 Member

I. Yruela, PhD, Research scientist at Estación Experimental de Aula Dei- CSIC, Spain; EuroScitizen WG1,4&5 Member